ROI-focused digital advertising using search, display, video and social networks. Specializing in B2B and DTC brands.

In Brief:

  • Digital advertising can take many forms, which are chosen based on where your customers spend time.
  • Precision audience targeting of digital advertising to buyers of your products or services is one of the hardest skills to master.
  • Ongoing optimizations can drive better leads and lower costs for years after our work is done.
  • Many executives are misled about digital advertising, attribution measurement and best practices.

We Can Help Solve Digital Advertising Problems

  • Ad Costs Increasing and Conversions Dropping
  • Low Lead Quality
  • Google Disapprovals or Suspensions
  • Wrong Audiences Being Targeted
  • Irrelevant Traffic

Platforms

  • Free Ads Account Review
    As a boutique Google Ads agency deeply embedded in the latest practices, trust is our bedrock. We prioritize actionable advice and value seamless collaboration as the keys to online advertising success. Through deep immersion in your business, market, and audience profiles, we uncover hidden opportunities by challenging assumptions.
  • Linkedin Marketing Agency Services
    Linkedin Marketing Solutions offer a powerful combination for brand awareness and lead generation. Experienced consulting in this space can help you avoid excess costs during startup and for many years to come.
  • Google Ads Agency Services
    As a boutique Google Ads agency deeply embedded in the latest practices, trust is our bedrock. We prioritize actionable advice and value seamless collaboration as the keys to online advertising success. Through deep immersion in your business, market, and audience profiles, we uncover hidden opportunities by challenging assumptions.
  • Microsoft Advertising (Bing Ads) Marketing Services
    Unprecidented targeting precision and substantial inventory can make expansion into Bing Ads a very wise decision. Leverage their retargeting to squeeze more value from your other marketing programs.
  • Facebook and Instagram Ads
    Facebook provides a fast-to-scale path to awareness, ecommerce, and content marketing success - if you have mastery of the ecosystem.

Not Sure? We're Here For You

Contact us for answers without worry of a sales pitch!

More than 75% of the PPC accounts we review are wasting most of their budget due to poor setup or inadequate optimization.

PPC Management Agency - Client Program Components

  • PPC Audit

    If you have a PPC program, even if it was set up by Google, there is a good chance it’s wasting money – sometimes a great deal of your budget.  The audit is fast and surfaces issues we can address.

  • Campaign Design

    Campaigns must be designed around behavior, structuring the keywords, ads and filtering for the different stages of the customer journey.  Low, medium and high intent keywords must be identified by hand and machine learning used to fit the bidding to the budget.

  • Campaign, Ad, Audience and Keyword Optimization

    Optimization of a campaign happens at every stage from keyword choices, match type choices, ad texts, extensions and landing pages.

  • Landing Page Design

    “Post click” optimization is where we make sure the traffic we just worked so hard to get converts into leads or business at the highest rate possible.  Split and multivariate tests are used to let behavioral data guide us in maximizing performance.

  • Reporting and Data

    With PPC, data is everything.  When you’re spending money on traffic, you have to be sure that it’s spent well and generating business.  This can be quite tricky, but working with Buzzmaven will help you wire up the system quickly and accurately.

See Also:

  • Free Ads Account Review
    As a boutique Google Ads agency deeply embedded in the latest practices, trust is our bedrock. We prioritize actionable advice and value seamless collaboration as the keys to online advertising success. Through deep immersion in your business, market, and audience profiles, we uncover hidden opportunities by challenging assumptions.
  • Linkedin Marketing Agency Services
    Linkedin Marketing Solutions offer a powerful combination for brand awareness and lead generation. Experienced consulting in this space can help you avoid excess costs during startup and for many years to come.
  • Google Ads Agency Services
    As a boutique Google Ads agency deeply embedded in the latest practices, trust is our bedrock. We prioritize actionable advice and value seamless collaboration as the keys to online advertising success. Through deep immersion in your business, market, and audience profiles, we uncover hidden opportunities by challenging assumptions.
    • Google Adwords Specialist Award
      The Google Ads Specialist Award is not something you'll see often - because it was given out to a very small number of consultants who completed Google's entire suite of training above and beyond the requirements for Google Partnerships.
    • Google Ads and PPC for Behavioral Health
      When planning and executing a paid search campaign, you must succeed in both achieving high algorithmic quality scores and high conversion rates from customers. When running PPC for many business locations, you must find ways to scale both the operations and optimization. Learn more here.
  • Microsoft Advertising (Bing Ads) Marketing Services
    Unprecidented targeting precision and substantial inventory can make expansion into Bing Ads a very wise decision. Leverage their retargeting to squeeze more value from your other marketing programs.
  • Facebook and Instagram Ads
    Facebook provides a fast-to-scale path to awareness, ecommerce, and content marketing success - if you have mastery of the ecosystem.
  • Pay Per Call Marketing
  • PPC Campaign Management
  • Conversion Rate Optimization for Paid Traffic
  • Retargeting with PPC
    With a well considered setup, you can scale click-bidding along the customer journey, spending more when the visitor is more likely to convert into a lead our purchase, while keeping lower intent phrases in the program at lower maximum CPC to feed the funnel.  Each client strategy is different, but the goal is maximum return on ad spend.