Google’s New Checkout Widget entered Google Labs today and immediately I thought of a few Wordpress sites I could use it on. Also, many product blogs may have a need to add simple ecommerce to their blog, and Google Checkout has a lot going for it. So here are the steps to add the widget to your Wordpress blog.
My new friend and fellow Yahoo! Store Developer Rob Snell was invited by a director at Yahoo! Small Business to testify in front of Congress at a hearing of the US House of Representatives’ Committee on Small Business about Online Advertising. His preperation and written testimony was easy-to-read and Rob published it here at Search Engine Land. You should definitely read that first.
Now that’ he’s back and rested, with a fresh .gov link in his pocket, I thought I’d ask him a few short questions about how it went, what it was like as an experience, and what he thought it meant for search marketing’s future.
In the fast paced world of technical support ticket systems, the goal is to get your issue through the system as fast as possible – but never forget that this is a marketing exercise, and those sending the support tickets are busy human beings who require you to be remarkable every time.
Since my blog has a mix of seo and non seo posts, and I still want to post the Sphinn plug in button on them, I did a quick mod that only shows the “Sphinn It” button in the case where you’ve put the tag “Sphinn” in your Wordpress 2.3+ tags list. Feedback welcome.