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Monthly Archives: November 2008

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  3. November

Pwning Google Adwords Like A Skeeball Ninja

adwords, New MarketingBy Scott ClarkNovember 11, 2008

Google Adwords wants you to use broad match – after all, 20% of all queries have not been seen in the previous 90 days. But should you really do this? I say, possibly. Read more inside.

Mobile Restaurant Ratings and the Neutered Gratuity

Changes Online, Hardware, New Marketing, social mediaBy Scott ClarkNovember 9, 20081 Comment

Mobile restaurant guides and ratings could become the method of choice for consumers to voice their dissatisfaction with poor service, especially in the age of “mandatory tips” from even lower-end restaurants.

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