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Yearly Archives: 2015

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  2. 2015

Google MyBusiness – Bulk Management Panel Discussion

featured, Franchises, SEO/SEMBy Scott ClarkJuly 24, 20151 Comment

I was honored to be part of a LocalU Hangout with some of the web’s leaders in local SEO:  Andrew Shotland & Dan Leibson of LocalSEOGuide, Alexis Gui of Sim Partners, Tim Grant of Gamma Partners, Rory Scherer ofDAC Group, and Mike Blumenthal. This recording (and transcript) includes a lot of tips related to guidelines, obstacles…

Google Adwords Call-Only Campaign Abandonment Considerations

adwords, featured, Paid Search/PPCBy Scott ClarkMarch 25, 20151 Comment

I’ve been running some Call Only campaigns for a service industry site.  Like many I’m hearing from, the performance of these campaigns is not what was expected. While it is believed that a full 20% (on in five!!) of calls from mobile phones are abandoned, we should look how this affects abandonment patterns for call-only…

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