BuzzMaven Internet Marketing ConsultantScott Clark Web Marketing Consultant
1-859-951-4414 or 1-888-668-4393
Lexington metro area: 1-859-268-0664
...or use my online form anytime

About BuzzMaven

Scott Clark

Scott Clark and BuzzMaven

Buzzmaven was called Site Creations until 2009.  Same company, same guy.   It is an incorporated consultancy run by Scott Clark in Lexington Kentucky – with clients nationwide. I am active online in many large social networks and pretty easy to find.

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Social Media

My clients are mostly in the USA, but I work with folks around the globe.  I’ve helped launch many successful businesses and currently am the “retained consultant” for a couple dozen firms, assisting with landing page design, email campaigns, customer relationship management and other important web-based business components.

I have a Bachelor’s Degree in Computer Science and spent the first 10 years of my career in the Silicon Valley.  For a run-down of my career history, please visit ScottClark on LinkedIN.

Entry into Computer Graphics

I guess my first contact with what you’d call “web like” projects was in 1983 when I took an elective course that was designed by my instructor as “Computer Art for Advertising.”  The UNIX mini-computer filled part of a room but had a glorious 19″ display and a graphic design program that was beyond anything I’d seen in my DOS-dominated world.  Using a programming language called Pascal, I developed several programs – one to choose airline seats and another to manipulate shaded graphics on the page.   I couldn’t get enough.

Off To the Silicon Valley

The Computer Science department head stopped me one day during my Senior year and asked if I had an interest in doing computer graphics work after graduation – an easy question to answer.  So he introduced me to a friend from Kaiser Electronics – a company doing high-end cockpit systems in the Silicon Valley who came to the university to interview me.  Before I knew it I had a letter of recommendation and a job writing code for jet aircraft displays!   This was a big step up from my previous job – Sweeping floors and stocking shelves at Wal-Mart!

The Realization that Shaped My Career

When doing a research paper, I discovered Edward Tufte’s work, and before I knew it I was working on GUI systems for everything you can imagine. I was developing software for the Macintosh by 1990 and it was during this time that I began to appreciate the GUI standards movement – and realized that rogue designers were making huge numbers of assumptions based on personal preferences – not rigorous testing.  So I started asking to participate in running focus groups whenever possible, an experience that forever changed my attitude about design – including website design.

My favorite non-consulting job of all time was at Software Publishing Corporation where I helped develop Harvard Graphics in their Information Presentation division. When I finally met Mr Tufte briefly at Stanford, I was hooked on developing human interface – and when the web came along, I was one of the first.

A Move to the Web

I can’t remember the first time I used Mosaic (the original web browser) but it was approximately 1993 running on an HP Minicomputer.  I was using a tool called Gopher and Usenet occasionally – mostly to get computer code I needed for my work.  I had been using BBS systems (text-based “bulletin boards”) since 1980 or so, so I didn’t recognize the web browser as a big deal.  Wow, was it ever.

Continue to my current work a Buzzmaven

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