It can be hard to come up with a social media best practices document to use in your organization, but the reasons to do so are compelling. The Blog Council has published the first version of an evolving document that can really help you get started.
I’ve been asked lately for some examples of link bait headlines. Well, a quick scan of WebMD’s “most popular” stories should give you a good hint about the types of headlines and articles that work. People ‘voted’ these up honestly, without an agenda… and there are insights here… Web MD Most Popular Stories 41 Ways…
A textbook case of damage control after a negative blog post, deconstructed in a non-scientific, but novel way that attempts to show the effects of intervention by savvy brand managers familiar with social media.
Scott Clark will speak at Lexington Ad Club July 16th on Social Media in a presentation called ‘Conversations, Control and Calamity” – details inside
Matthew Daines, lead developer for Twellow.com about what’s going on and a bit about the plans for the future. He graciously offered some of his time and gives some insights into the future of what appears to be a great new tool for the twitterarti!
Remember Summer Camp? We all got nicknames for the week we were there, some flattering, some not so much. But once they got started, we were stuck. This is how social media works with branding… bird legs.