If you want to see a company who knows how to work the blogosphere, it doesn’t get any better than what I’ve been seeing over here at Vinny Carpenter’s blog.
Starting with a blog and Twitter presence, Arenas and Live Venues have started to embrace authentic, participatory media as a way to get closer to fans. But challenges, some unique to this business, will face them as the staff must respect the protocol of promotion, licensing, and tour managers. Several people chime in on this, and I invite you to as well.
With increased Internet use and widespread broadband connectivity, the shift from old to new media is influencing the way people participate in elections, according to a recent report by the Pew Internet & American Life Project. Not since John F. Kennedy and Richard Nixon debated in front of 70 million new television watchers in 1960 have we seen such a change in political media. A wave of changes brought on by Web sites, blogs and social media is being led by the 18- to 30-year-old demographic and is spreading to reach Americans of all ages and backgrounds.
We are all busy, but most of us love blogs. Finding, filtering, and selecting blogs is something that must be done by hand. because it requires that we personally evaluate an author’s efforts and give them enough time to show their stuff. It’s my blog audition, borne from necessity.
At one point I had 1400 blogs in Google Reader, haphazardly picked. Even with nicely developed folders, filters, and so on, I found myself wasting far too much time. So one day I got fed up. I did the equivalent of “touch bloglist.opml” and started over.
And, what evolved afterward was a very simple and effective method for narrowing down the thousands of blogs without impacting your daily flow.
If you’re thinking a blog is too much work for your marketing efforts, check this out…. More than 8 of 10 business journalists (84%) say they have used or would use blogs as primary or secondary sources for articles. This from the 2007 Arketi Web Watch Survey: Inside B-to-B Media Usage of Web 2.0 One-quarter…
My blog has a mix of topics, all generally related to web business consulting. But I also put a few humorous topics as well as a few relevant (business web) posts about Lexington, KY. I receive casual comments all the time about people saying they like it, but my subscriber counts are stuck and often…