Doctor Doctor, Tell me the news!

I know how to save the US economy hundreds of millions of dollars a year. No really. Have physicians and medical offices post their “medical records update” online as a PDF file that you can fill in at home the night before! You only have to post it ONCE (when it changes) and then it…

Abandoned Shopping Cart Avoidance Tips

Top Reasons For Abandonment: 56% – shipping costs too high 41% – item unavailable. 29% – site difficult to use. 21% – order wouldn’t go through. Source: Yankee Group Other factors 55% would revisit a site often if free shipping 46% consider shipping costs a major on-line shopping issue. Source: Ernst & Young Reducing Abandoned…

XML Aggregation and Web Marketing

I also finally learned Carp and Grouper XML/Atom translation techniques for dynamic page generation and blog publishing. I took this and created a second tab on my home page that will hold my blog entries. Cool software – it has lit my idea light a bit on how my clients might be able to utilize…

Wikis for Internet Marketing: Ideas

I’ve been experimenting on a new side project (like I have time) that will use the WikiMedia software to allow visitors to Kentucky State Parks build their own park descriptions as they visit the parks. This will let those who know the parks up and down provide details and updates that we could never expect…