Posts tagged as:
A terrific brain trust of folks answered great questions that I’ve tried to aggregate into an organized list you may find very helpful. Enjoy! The Q/A was especially helpful and added a lot to the session.
Moderators:
Chris Sherman, Executive Editor, Search Engine Land
Greg Sterling, Founding Principal, Sterling Market Intelligence
TIP: See the end of [...]
{ 0 comments }
Mobile Search: Beyond 10 Blue Links
Fascinating presentation at SMX Local Mobile.
Mobile searchers don’t want lists of web pages - they want answers or fast ways to take action. Mobile search providers are increasingly experimenting with alternative interfaces, such as location-aware browsing, voice recognition, text messaging and other innovative approaches. Learn about these new efforts and [...]
{ 0 comments }
Show Me the Money!
So there are Billions out there. But who’s making money now. How will SEMs place bets now to ensure their success? Show me the money!
Moderator:
Greg Sterling
Speakers:
Ian White, CEO, Urban Mapping
Shawn Riegsecker, Chairman & CEO, Centro
Justin Sanger, CEO, LocalLaunch
Alfred Chow, Head, Yellowbook
Lots of energy in [...]
{ 0 comments }
Local businesses want leads and customers, not clicks. Although pay-per-click and pay-per-call are the two prevalent ad models to reach local searchers, will other models like CPA/PPA ultimately be more effective?
(Partial Liveblogging - other presenters not blogged… couldn’t get a coherant flow going :-P)
Steven Chuck, Director of Strategic Alliances, Yahoo!
{ 1 comment }
Moderator:
Greg Sterling, Founding Principal, Sterling Market Intelligence
Marc Barach, CMO, Ingenio joined for the Q&A
Throughout this writup: PPC = pay per click.� Don’t confuse it with PPcall
Lots more after the jump…
{ 0 comments }
This is a liveblogging entry from SMX Local/Mobile - a conference I’m attending in Denver, CO.
This was the best session I’ve attended yet at the conference. Lots of great information and engaging speakers. Good questions from the room and highly relevant content. Bravo!
Moderator:
Chris Sherman, Executive Editor, Search [...]
{ 1 comment }
BuzzMaven Labs is the 12-year-old consultancy of Scott Clark, a veteran web business strategist and search marketing professional. Learn More
Want to talk? Contact me online or call 1-888-668-4393 or 1-859-951-4414 or 1-859-268-0664 (Lexington) (M-F, 9-5 ET)