An example of a failed effort to get a business to business sign up for digital services - leaving the customer to figure out how to sign up for a given service.
{ 0 comments }
Posts tagged as:
New Marketing
A lion. In a sidecar. Pulling 4G’s with some real entertainers. Not a warning sign in sight. Now that’s entertainment. Line forms to the left. Stay fast. Stay focused.
{ 2 comments }
In a shortly to be released study by B2B, web marketers, web developers, videographers and supporting technologists may want to consider preparing for a busy 2008. Some hilights:
60.1% of all marketers plan to increase their 2008 budgets.
79.1% plan to increase their online budgets (last year was 75.6%)
Web Site Development will be increased says [...]
{ 2 comments }
Dear Retailer. When I snap a photo of something, I’m not here to scam you. I’m not the front for a big Chinese manufacturer who is about to knock off your stuff and put you out of business. I’m not planning out an elaborate “Mission Impossible”-style robbery. I’m using my phone to shop. You need to get ready for this, and embrace it.
{ 2 comments }
Make sure you realize that the only way to benefit from today’s latest New Media revolution is through full integration within your organization, not by hiring someone to doll it out in sugary snacks in the breakroom.
{ 0 comments }
As part of what Wal-Mart is calling its “Customer Contact Reduction” program, by next week, Walmart.com, the company’s online arm, will no longer give customers a toll-free phone number to call–or any phone number, for that matter
{ 1 comment }
