Happy new year to everyone! I wanted to share Google’s latest infographic, which looks back to the transformational year where online marketing’s platforms, demands and outcomes outpaced even the most optimistic projections. As the customer continues to increase their skills in avoiding low quality content, and as search engines continue their embrace of […]
Sometimes I’m forced to do a brain dump about the most important, cannot-skip, essential information about SEO in an incredibly short amount of time. I need to use that limited time to simultaneously myth-bust and set the stage for future-proof programs.. It happens fairly often… an rarely sighted executive will “pop in” to a meeting, someone will […]
Content marketing is the new SEO. It is centered on irresistible content and amplified by social media. It includes blog posts, articles, white papers, videos, podcasts, and infographics. 87% of marketers use social media to distribute the content. Search engines use hundreds of signals to decide who ranks for a given query. The most important […]
We are a nation that carries tasks from screen to screen, using desktop PCs, laptops, TV, smartphones and tablets. According to new research from Google, 90% of people move between devices to accomplish a goal. Google’s research set out to understand this inter-device reltionship. There are 2 primary ways we “Multi Screen” “Sequential screening” […]
To those of you who’ve followed up without a reply, so sorry. I have every one of those messages here and will do my best to contact you… if not today, soon.
A terrific brain trust of folks answered great questions that I’ve tried to aggregate into an organized list you may find very helpful. Enjoy! The Q/A was especially helpful and added a lot to the session. Moderators: Chris Sherman, Executive Editor, Search Engine Land Greg Sterling, Founding Principal, Sterling Market Intelligence TIP: See the end […]