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News website usability, design, SEO, and mobile-readiness is really in the dumps as far as I can tell. I have made a short list of issues that might help improve things for TV Stations hoping to capture the millennials and web savvy viewers who are typically abandoning TV news broadcasts in droves.
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An example of a failed effort to get a business to business sign up for digital services - leaving the customer to figure out how to sign up for a given service.
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I have tried for years to teach clients what a bad idea it is to add a “Splash” screen to their websites. But many web designers keep pitching them (why I do not understand.) But now Google has given such things a warning shot across the bow by testing a “skip intro” link on search results.
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I preach it. Clients ignore it (well, sometimes)
I am posting this so I can refer people to this post when they call me… and I get around 7-10 calls daily for sites from people who want every bell and whistle they can think of on the site. From the start. Without any [...]
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While every web professional has skills that matter, I am pretty sure that SEM is the most important single skill needed to grow a web business - and it is a specialty that you must focus on. I thought Mark Jackson’s two articles from the past week or so were absolutely brilliant in this vein, and wanted to call attention to them.
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Jakob Nielsen’s latest Alertbox post “Bridging the Designer-User Gap” is almost a follow up to the “Myth of the Genius Designer” which I consider one of my favorites from him.
Red emphasis mine.
….There’s a big gap between designers and the majority of users. …. Generally, if you’re a member of a design team, you [...]
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