by Scott Clark on January 30, 2009
News website usability, design, SEO, and mobile-readiness is really in the dumps as far as I can tell. I have made a short list of issues that might help improve things for TV Stations hoping to capture the millennials and web savvy viewers who are typically abandoning TV news broadcasts in droves.
by Scott Clark on January 9, 2009
An example of a failed effort to get a business to business sign up for digital services - leaving the customer to figure out how to sign up for a given service.
by Scott Clark on November 22, 2008
I have tried for years to teach clients what a bad idea it is to add a “Splash” screen to their websites. But many web designers keep pitching them (why I do not understand.) But now Google has given such things a warning shot across the bow by testing a “skip intro” link on search results.
by Scott Clark on August 27, 2008
I preach it. Clients ignore it (well, sometimes)
I am posting this so I can refer people to this post when they call me… and I get around 7-10 calls daily for sites from people who want every bell and whistle they can think of on the site. From the start. Without any [...]
by Scott Clark on May 20, 2008
While every web professional has skills that matter, I am pretty sure that SEM is the most important single skill needed to grow a web business - and it is a specialty that you must focus on. I thought Mark Jackson’s two articles from the past week or so were absolutely brilliant in this vein, and wanted to call attention to them.
by Scott Clark on March 17, 2008
Jakob Nielsen’s latest Alertbox post “Bridging the Designer-User Gap” is almost a follow up to the “Myth of the Genius Designer” which I consider one of my favorites from him.
Red emphasis mine.
….There’s a big gap between designers and the majority of users. …. Generally, if you’re a member of a design team, you [...]