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	<title>BuzzMaven SEO / SEM Consultants &#187; Web Site Advice</title>
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	<description>The Search Marketing Consultancy of Scott Clark</description>
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		<title>&#8220;I have 5 minutes&#8230; tell me the most important things I must know about SEO in 2013&#8243;</title>
		<link>http://www.buzzmaven.com/2013/05/most-important-seo-tips.html</link>
		<comments>http://www.buzzmaven.com/2013/05/most-important-seo-tips.html#comments</comments>
		<pubDate>Wed, 08 May 2013 18:19:24 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[Web Site Advice]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[mobile seo]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=5184</guid>
		<description><![CDATA[Sometimes I&#8217;m forced to do a brain dump about the most important, cannot-skip, essential information about SEO in an incredibly short amount of time.    I need to use that limited time to simultaneously myth-bust and set the stage for future-proof programs..  It happens fairly often&#8230; an rarely sighted executive will &#8220;pop in&#8221; to a meeting,  someone will [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Franchise SEO and Franchise Websites &#8211; A Future-Proof Solution for Consumer and Franchise Development</title>
		<link>http://www.buzzmaven.com/2013/01/service-franchise-seo-components-for-a-future-proof-program-for-consumer-and-franchise-development.html</link>
		<comments>http://www.buzzmaven.com/2013/01/service-franchise-seo-components-for-a-future-proof-program-for-consumer-and-franchise-development.html#comments</comments>
		<pubDate>Mon, 21 Jan 2013 17:07:22 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Franchises]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[Online Reputation Management]]></category>
		<category><![CDATA[Paid Search/PPC]]></category>
		<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[Web Site Advice]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=5041</guid>
		<description><![CDATA[The old franchise marketing programs designed for the Internet as it was in 2005 are no longer effective.  Not only have users changed, but search engines and social networks have dramatically evolved.   As a veteran of this industry, and a witness to these chagnes, I decided to take a few minutes to create a [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>15 Actionable Thoughts About Content Marketing, Social Media Distribution and SEO</title>
		<link>http://www.buzzmaven.com/2012/10/content-marketing-success.html</link>
		<comments>http://www.buzzmaven.com/2012/10/content-marketing-success.html#comments</comments>
		<pubDate>Wed, 24 Oct 2012 21:08:11 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[Podcasting]]></category>
		<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Web Site Advice]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mobile seo]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=4951</guid>
		<description><![CDATA[Content marketing is the new SEO.  It is centered on irresistible content and amplified by social media.  It includes blog posts, articles, white papers, videos, podcasts, and infographics.  87% of marketers use social media to distribute the content. Search engines use hundreds of signals to decide who ranks for a given query.  The most important [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>New Reports Help Clients to Manage Their LinkBuilding Efforts While Monitoring Competitors&#8217;</title>
		<link>http://www.buzzmaven.com/2012/09/linkbuilding-reports-seo.html</link>
		<comments>http://www.buzzmaven.com/2012/09/linkbuilding-reports-seo.html#comments</comments>
		<pubDate>Fri, 07 Sep 2012 15:46:13 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Optimization]]></category>
		<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[Web Site Advice]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=4880</guid>
		<description><![CDATA[Have spent this week perfecting my new &#8220;PowerLink&#8221; reports system which will provide &#8220;at-a-glance&#8221; information about clients&#8217; organic link situation, as well as that of a few select competitors. This information can help to find new opportunities and even notice when a link has been removed so we can act quickly to resolve it. SEO [...]]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2012/09/linkbuilding-reports-seo.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>The Final Mile &#8211; Get Your Materials into Customer Meetings By Addressing their Pain Points</title>
		<link>http://www.buzzmaven.com/2011/01/making-printer-friendly-pages.html</link>
		<comments>http://www.buzzmaven.com/2011/01/making-printer-friendly-pages.html#comments</comments>
		<pubDate>Fri, 14 Jan 2011 21:37:17 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[Web Site Advice]]></category>
		<category><![CDATA[b2b]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=4089</guid>
		<description><![CDATA[Have you taken the time to consider the "reality" of your B2B customer?  They are not making buying decisions on the spot - they are gathering information for meetings - and they want to look good.  So how can you help them achieve this?]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Social Media Groundswell Means New Challenges and Opportunities for Municipal Websites</title>
		<link>http://www.buzzmaven.com/2009/10/social-media-municipalities.html</link>
		<comments>http://www.buzzmaven.com/2009/10/social-media-municipalities.html#comments</comments>
		<pubDate>Thu, 08 Oct 2009 20:59:38 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Changes Online]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[Web Site Advice]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=3928</guid>
		<description><![CDATA[Ideas relating to the how the social groundswell, user-centric design and increasing expectations by constituents on municipal websites and blogs are presented in my guest article for the GMAnet.]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2009/10/social-media-municipalities.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Local TV Advertisers: Strengthen the Coupling Between Ads and Web Resources.</title>
		<link>http://www.buzzmaven.com/2009/10/local-marketing-engagement.html</link>
		<comments>http://www.buzzmaven.com/2009/10/local-marketing-engagement.html#comments</comments>
		<pubDate>Mon, 05 Oct 2009 15:40:32 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Web Site Advice]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=3901</guid>
		<description><![CDATA[Local TV ads seem to do very little to link the awareness-generating power of television with the engagement opportunities of the web.  Local businesses would do well to stop depending on TV scripts from the 1960s and begin to entice customers to company-owned, information-rich resources that save them time and worry.]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2009/10/local-marketing-engagement.html/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Adding Google Checkout Gadget to WordPress</title>
		<link>http://www.buzzmaven.com/2009/07/adding-google-checkout-gadget-to-wordpress.html</link>
		<comments>http://www.buzzmaven.com/2009/07/adding-google-checkout-gadget-to-wordpress.html#comments</comments>
		<pubDate>Fri, 31 Jul 2009 15:34:03 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[programming]]></category>
		<category><![CDATA[Web Site Advice]]></category>
		<category><![CDATA[wordpress]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[google-checkout]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=3701</guid>
		<description><![CDATA[Google's New Checkout Widget entered Google Labs today and immediately I thought of a few Wordpress sites I could use it on.  Also, many product blogs may have a need to add simple ecommerce to their blog, and Google Checkout has a lot going for it.  So here are the steps to add the widget to your Wordpress blog.]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2009/07/adding-google-checkout-gadget-to-wordpress.html/feed</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Gleaming Towers &amp; 7 Miles of Muck &#8211; Tips for Success in Difficult SEM Projects</title>
		<link>http://www.buzzmaven.com/2009/05/sem-consultants-best-practices.html</link>
		<comments>http://www.buzzmaven.com/2009/05/sem-consultants-best-practices.html#comments</comments>
		<pubDate>Tue, 26 May 2009 14:21:23 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[Online Reputation Management]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Web Site Advice]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[webdesign]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=3413</guid>
		<description><![CDATA[Have you ever faced a really tough SEM project?  I have.  And I looked to the real world for inspiration to get perspective on how to make things better.  Here are my thoughts.]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2009/05/sem-consultants-best-practices.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Innovative Lead Generation using the Web &#8211; Lexington, KY</title>
		<link>http://www.buzzmaven.com/2009/04/lead-generation-event.html</link>
		<comments>http://www.buzzmaven.com/2009/04/lead-generation-event.html#comments</comments>
		<pubDate>Fri, 01 May 2009 02:45:20 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Lexington KY News]]></category>
		<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[Paid Search/PPC]]></category>
		<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Web Site Advice]]></category>
		<category><![CDATA[leadgeneration]]></category>
		<category><![CDATA[leads]]></category>
		<category><![CDATA[scottclark]]></category>
		<category><![CDATA[speaking]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=3379</guid>
		<description><![CDATA[Innovative Lead Generation using the Web was held on May 5th at Awesome, Inc.  We talked about lead generation optimization, social media, SEO, and more]]></description>
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		<slash:comments>3</slash:comments>
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