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	<title>BuzzMaven SEO / SEM Consultants &#187; Usability and Human Interface</title>
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	<description>The Search Marketing Consultancy of Scott Clark</description>
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		<title>&#8220;I have 5 minutes&#8230; tell me the most important things I must know about SEO in 2013&#8243;</title>
		<link>http://www.buzzmaven.com/2013/05/most-important-seo-tips.html</link>
		<comments>http://www.buzzmaven.com/2013/05/most-important-seo-tips.html#comments</comments>
		<pubDate>Wed, 08 May 2013 18:19:24 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[Web Site Advice]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[mobile seo]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=5184</guid>
		<description><![CDATA[Sometimes I&#8217;m forced to do a brain dump about the most important, cannot-skip, essential information about SEO in an incredibly short amount of time.    I need to use that limited time to simultaneously myth-bust and set the stage for future-proof programs..  It happens fairly often&#8230; an rarely sighted executive will &#8220;pop in&#8221; to a meeting,  someone will [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Franchise SEO and Franchise Websites &#8211; A Future-Proof Solution for Consumer and Franchise Development</title>
		<link>http://www.buzzmaven.com/2013/01/service-franchise-seo-components-for-a-future-proof-program-for-consumer-and-franchise-development.html</link>
		<comments>http://www.buzzmaven.com/2013/01/service-franchise-seo-components-for-a-future-proof-program-for-consumer-and-franchise-development.html#comments</comments>
		<pubDate>Mon, 21 Jan 2013 17:07:22 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Franchises]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[Online Reputation Management]]></category>
		<category><![CDATA[Paid Search/PPC]]></category>
		<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[Web Site Advice]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=5041</guid>
		<description><![CDATA[The old franchise marketing programs designed for the Internet as it was in 2005 are no longer effective.  Not only have users changed, but search engines and social networks have dramatically evolved.   As a veteran of this industry, and a witness to these chagnes, I decided to take a few minutes to create a [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>The Multi-Screen Challenge and Opportunity in Online Marketing &#8211; New Research</title>
		<link>http://www.buzzmaven.com/2012/09/the-multi-screen-challenge-and-opportunity-in-online-marketing-new-research.html</link>
		<comments>http://www.buzzmaven.com/2012/09/the-multi-screen-challenge-and-opportunity-in-online-marketing-new-research.html#comments</comments>
		<pubDate>Tue, 11 Sep 2012 17:43:04 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[mobile]]></category>
		<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[Changes Online]]></category>
		<category><![CDATA[gadgets]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[local seo]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mobile seo]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=4884</guid>
		<description><![CDATA[We are a nation that carries tasks from screen to screen, using desktop PCs, laptops, TV, smartphones and tablets.   According to new research from Google, 90% of people move between devices to accomplish a goal.  Google&#8217;s research set out to understand this inter-device reltionship. There are 2 primary ways we &#8220;Multi Screen&#8221; &#8220;Sequential screening&#8221; [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>The Social Media Groundswell Means New Challenges and Opportunities for Municipal Websites</title>
		<link>http://www.buzzmaven.com/2009/10/social-media-municipalities.html</link>
		<comments>http://www.buzzmaven.com/2009/10/social-media-municipalities.html#comments</comments>
		<pubDate>Thu, 08 Oct 2009 20:59:38 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Changes Online]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[Web Site Advice]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=3928</guid>
		<description><![CDATA[Ideas relating to the how the social groundswell, user-centric design and increasing expectations by constituents on municipal websites and blogs are presented in my guest article for the GMAnet.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Google Street View:  Restaurants and Shops Need to Get Clickin&#8217;</title>
		<link>http://www.buzzmaven.com/2009/08/google-local-restaurants-street-vie.html</link>
		<comments>http://www.buzzmaven.com/2009/08/google-local-restaurants-street-vie.html#comments</comments>
		<pubDate>Fri, 28 Aug 2009 13:41:04 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[local search marketing]]></category>
		<category><![CDATA[maps]]></category>
		<category><![CDATA[photography]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=3772</guid>
		<description><![CDATA[Google has finally connected Google Local Business Center and Street View to help people identify businesses by location and photograph. This is just another step along the way to full augmented reality using digital compass, GPS and camera applications.   This, combined with the new Picassa photographs on Street View (cool as hell) and we&#8217;ll finally [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Local TV Station Websites &#8211; You&#8217;re Doing it Wrong</title>
		<link>http://www.buzzmaven.com/2009/01/local-tv-station-websites-youre-doing-it-wrong.html</link>
		<comments>http://www.buzzmaven.com/2009/01/local-tv-station-websites-youre-doing-it-wrong.html#comments</comments>
		<pubDate>Fri, 30 Jan 2009 22:30:25 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[RANT!]]></category>
		<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[Web Site Advice]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://www.sitecreations.com/blog/?p=2385</guid>
		<description><![CDATA[News website usability, design, SEO, and mobile-readiness is really in the dumps as far as I can tell.  I have made a short list of issues that might help improve things for TV Stations hoping to capture the millennials and web savvy viewers who are typically abandoning TV news broadcasts in droves.]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2009/01/local-tv-station-websites-youre-doing-it-wrong.html/feed</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Landing Pages &#8211; Never Lead Customers to an Empty Well</title>
		<link>http://www.buzzmaven.com/2009/01/landing-pages-never-lead-customers-to-an-empty-well.html</link>
		<comments>http://www.buzzmaven.com/2009/01/landing-pages-never-lead-customers-to-an-empty-well.html#comments</comments>
		<pubDate>Fri, 09 Jan 2009 20:29:22 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Optimization]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[Web Site Advice]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[landing pages]]></category>
		<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[user interface]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://www.sitecreations.com/blog/?p=1787</guid>
		<description><![CDATA[An example of a failed effort to get a business to business sign up for digital services - leaving the customer to figure out how to sign up for a given service.]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2009/01/landing-pages-never-lead-customers-to-an-empty-well.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Useless Flash Intro Splash Pages Get a Google Smackdown</title>
		<link>http://www.buzzmaven.com/2008/11/useless-flash-intro-splash-pages-get-a-google-smackdown.html</link>
		<comments>http://www.buzzmaven.com/2008/11/useless-flash-intro-splash-pages-get-a-google-smackdown.html#comments</comments>
		<pubDate>Sat, 22 Nov 2008 16:01:55 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Optimization]]></category>
		<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.sitecreations.com/blog/?p=1750</guid>
		<description><![CDATA[I have tried for years to teach clients what a bad idea it is to add a "Splash" screen to their websites.  But many web designers keep pitching them (why I do not understand.)   But now Google has given such things a warning shot across the bow by testing a "skip intro" link on search results.]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2008/11/useless-flash-intro-splash-pages-get-a-google-smackdown.html/feed</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>20 Take-Aways from SMX Social Media</title>
		<link>http://www.buzzmaven.com/2008/04/20-take-aways-from-smx-social-media.html</link>
		<comments>http://www.buzzmaven.com/2008/04/20-take-aways-from-smx-social-media.html#comments</comments>
		<pubDate>Thu, 24 Apr 2008 12:23:39 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[smx]]></category>
		<category><![CDATA[smxsocial]]></category>
		<category><![CDATA[socialmedia]]></category>

		<guid isPermaLink="false">http://www.sitecreations.com/blog/?p=1169</guid>
		<description><![CDATA[Ok, it&#8217;s the middle of the night and I&#8217;m sitting in a rock hard airport chair, but my mind is on the takeaways that I have from the SMX Social Media conference. Much of this I knew, but it was heavily re-enforced. The bigest benefit, as with most of these small shows, is the contacts [...]]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2008/04/20-take-aways-from-smx-social-media.html/feed</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
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		<title>Technical Support is Marketing, And You Can Be Replaced</title>
		<link>http://www.buzzmaven.com/2008/04/technical-support-is-marketing-and-you-can-be-replaced.html</link>
		<comments>http://www.buzzmaven.com/2008/04/technical-support-is-marketing-and-you-can-be-replaced.html#comments</comments>
		<pubDate>Tue, 15 Apr 2008 15:08:38 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[programming]]></category>
		<category><![CDATA[RANT!]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[customer support]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.sitecreations.com/blog/?p=1154</guid>
		<description><![CDATA[In the fast paced world of technical support ticket systems, the goal is to get your issue through the system as fast as possible - but never forget that this is a marketing exercise, and those sending the support tickets are busy human beings who require you to be remarkable every time.]]></description>
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		<slash:comments>0</slash:comments>
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