Today I saw an article on ReadWrite that caught my attention…”Blogging declines across Inc 500” which referred to a study from Umass called “Blogging declines as newer tools rule.” The number dropped from 50% to 37% of companies maintaining corporate blog. Facebook and Twitter, in the meantime continue to grow. This stands to reason […]
For businesses who have been “riding the wave” of 3rd party reviews on their highly-visible Google Place page, you’ll want to pay attention to this, and act to shore up your listings. I personally observed this morning a business go from 63 reviews (with 4/5 stars) to 5 reviews (with 2/5 stars) If your business […]
I’ve heard today that Google may be planning a Quora-like Q/A service (possibly named “Google Expert”) that leverages their acquisition of Aardvark and integrates with Google Plus (or Google+, however you like it.) This model of finding answers by humans fits nicely into the new social search model that seems to be making its way […]
From the excellent SEOMOZ ranking factors slide deck, a striking aggregate comparison of new influences and distribution of factors. Who said SEO is getting easier?
As the LinkedIn network’s capability grows in both popularity and capability, I’ve been helping more companies than ever understand the potential it offers. This cheat sheet has been the outcome, as well as the LinkedIn Lead Generation Tips “Ninja” guide, This is distinctly from an SEO point of view – you’ll notice I’ve woven in […]
As you know, search engines (especially Google and Bing) are taking Social Rank into account more than ever. Those who take the time to share awesome content and build up a reputation will have an ever-increasing influence over the SERPs in the coming years. So it pays dividends to tilt the social sharing benefit in […]