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	<title>BuzzMaven SEO / SEM Consultants &#187; Franchises</title>
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	<link>http://www.buzzmaven.com</link>
	<description>The Search Marketing Consultancy of Scott Clark</description>
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		<title>Franchise SEO and Franchise Websites &#8211; A Future-Proof Solution for Consumer and Franchise Development</title>
		<link>http://www.buzzmaven.com/2013/01/service-franchise-seo-components-for-a-future-proof-program-for-consumer-and-franchise-development.html</link>
		<comments>http://www.buzzmaven.com/2013/01/service-franchise-seo-components-for-a-future-proof-program-for-consumer-and-franchise-development.html#comments</comments>
		<pubDate>Mon, 21 Jan 2013 17:07:22 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Franchises]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[Online Reputation Management]]></category>
		<category><![CDATA[Paid Search/PPC]]></category>
		<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Usability and Human Interface]]></category>
		<category><![CDATA[Web Site Advice]]></category>

		<guid isPermaLink="false">http://www.buzzmaven.com/?p=5041</guid>
		<description><![CDATA[The old franchise marketing programs designed for the Internet as it was in 2005 are no longer effective.  Not only have users changed, but search engines and social networks have dramatically evolved.   As a veteran of this industry, and a witness to these chagnes, I decided to take a few minutes to create a [...]]]></description>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Failing Franchises To Be Easier to Spot?</title>
		<link>http://www.buzzmaven.com/2008/07/failing-franchises-to-be-easier-to-spot.html</link>
		<comments>http://www.buzzmaven.com/2008/07/failing-franchises-to-be-easier-to-spot.html#comments</comments>
		<pubDate>Tue, 29 Jul 2008 04:44:51 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Franchises]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[reputation monitoring]]></category>

		<guid isPermaLink="false">http://www.sitecreations.com/blog/?p=1284</guid>
		<description><![CDATA[In the WSJ today, I saw where the FTC had set up new disclosure rules for the $1.5 Trillion franchise industry  that will take away many of the previous hiding spots for trouble.  Litigation and turnover are now going to be more out in the open, as are territory exclusivity.  Franchises can also receive applications [...]]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2008/07/failing-franchises-to-be-easier-to-spot.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Adwords Trademarks Rules Damage Advertisers on Plural/Singular Broad Matches.</title>
		<link>http://www.buzzmaven.com/2008/01/google-adwords-trademarks-rules-damage-advertisers-on-pluralsingular-broad-matches.html</link>
		<comments>http://www.buzzmaven.com/2008/01/google-adwords-trademarks-rules-damage-advertisers-on-pluralsingular-broad-matches.html#comments</comments>
		<pubDate>Wed, 30 Jan 2008 14:29:58 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[adwords]]></category>
		<category><![CDATA[Franchises]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[Paid Search/PPC]]></category>
		<category><![CDATA[RANT!]]></category>
		<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Sphinn]]></category>
		<category><![CDATA[trademark]]></category>
		<category><![CDATA[trademarks]]></category>

		<guid isPermaLink="false">http://www.sitecreations.com/blog/2008/01/google-adwords-trademarks-rules-damage-advertisers-on-pluralsingular-broad-matches.html</guid>
		<description><![CDATA[Trademark/Brands are protected from confusingly similar derivatives in the real world. I don't expect Google to become an arbiter of trademarks, but this case (it is a real case, just as absurd) they should consider the spirit of trademark law especially considering how their match types work.]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2008/01/google-adwords-trademarks-rules-damage-advertisers-on-pluralsingular-broad-matches.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Don&#8217;t Make These Email Responder Mistakes</title>
		<link>http://www.buzzmaven.com/2008/01/dont-make-these-email-responder-mistakes.html</link>
		<comments>http://www.buzzmaven.com/2008/01/dont-make-these-email-responder-mistakes.html#comments</comments>
		<pubDate>Sun, 27 Jan 2008 15:08:44 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Franchises]]></category>
		<category><![CDATA[RANT!]]></category>
		<category><![CDATA[Web Site Advice]]></category>
		<category><![CDATA[security]]></category>
		<category><![CDATA[Sphinn]]></category>

		<guid isPermaLink="false">http://www.sitecreations.com/blog/2008/01/dont-make-these-email-responder-mistakes.html</guid>
		<description><![CDATA[I must admit, Donato’s franchise has great pizza. But when it comes to trusting their online ordering environment, their email security practices leaves a bad taste in my mouth.]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2008/01/dont-make-these-email-responder-mistakes.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Franchise Compliance Index (FCI) &#8211; A Due Diligence Equalizer</title>
		<link>http://www.buzzmaven.com/2007/11/the-franchise-compliance-index-fci-a-due-diligence-equalizer.html</link>
		<comments>http://www.buzzmaven.com/2007/11/the-franchise-compliance-index-fci-a-due-diligence-equalizer.html#comments</comments>
		<pubDate>Fri, 02 Nov 2007 03:15:25 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Franchises]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.sitecreations.com/blog/2007/11/the-franchise-compliance-index-fci-a-due-diligence-equalizer.html</guid>
		<description><![CDATA[I'm proposing a system for improving the quality, fairness, and understanding during due diligence as it relates to business model franchises.]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2007/11/the-franchise-compliance-index-fci-a-due-diligence-equalizer.html/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>SMX Local/Mobile &#8211; Hope to See You There</title>
		<link>http://www.buzzmaven.com/2007/09/smx-localmobile-hope-to-see-you-there.html</link>
		<comments>http://www.buzzmaven.com/2007/09/smx-localmobile-hope-to-see-you-there.html#comments</comments>
		<pubDate>Sat, 29 Sep 2007 15:43:12 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Franchises]]></category>
		<category><![CDATA[local seo]]></category>
		<category><![CDATA[mobile seo]]></category>
		<category><![CDATA[smx]]></category>
		<category><![CDATA[smxlomo]]></category>

		<guid isPermaLink="false">http://www.sitecreations.com/blog/2007/09/smx-localmobile-hope-to-see-you-there.html</guid>
		<description><![CDATA[Well, getting ready to head out tommorrow for SMX Local/Mobile conference in Denver, and looking forward to seeing friends in the search marketing world again I've not seen since SMX Advanced in Seattle.  Look Me Up, I hope to see you there.]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2007/09/smx-localmobile-hope-to-see-you-there.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>PF Changs&#8217; System A Free Lesson for Mom and Pop Restaurants</title>
		<link>http://www.buzzmaven.com/2007/07/pf-changs-system-a-free-lesson-for-mom-and-pop-restaurants.html</link>
		<comments>http://www.buzzmaven.com/2007/07/pf-changs-system-a-free-lesson-for-mom-and-pop-restaurants.html#comments</comments>
		<pubDate>Mon, 16 Jul 2007 13:00:36 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Franchises]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[New Marketing]]></category>

		<guid isPermaLink="false">http://www.sitecreations.com/blog/2007/07/pf-changs-system-a-free-lesson-for-mom-and-pop-restaurants.html</guid>
		<description><![CDATA[You know, sometimes business secrets don't require much effort to find. The fruits of dozens of locations, millions of dollars in training development, and years of experience can focus on a single experience that's presented right in front of you to observe.  You don't have to copy any one system, but you need a system, with rewards and consequences for your staff.  PF Changs' Chinese Bistro is one such example of a system that makes a place remarkable that all restaurateurs should take note of.]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2007/07/pf-changs-system-a-free-lesson-for-mom-and-pop-restaurants.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Franchise Ranking &#8220;Magazines&#8221; are Flawed</title>
		<link>http://www.buzzmaven.com/2007/06/franchise-ranking-magazines-are-flawed.html</link>
		<comments>http://www.buzzmaven.com/2007/06/franchise-ranking-magazines-are-flawed.html#comments</comments>
		<pubDate>Fri, 15 Jun 2007 20:56:22 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Franchises]]></category>

		<guid isPermaLink="false">http://www.sitecreations.com/blog/2007/06/franchise-ranking-magazines-are-flawed.html</guid>
		<description><![CDATA[Franchises need to toot their own horns.  A lot.  The press release engine needs fuel.  And a plethora of magazines with glossy covers are ready and waiting to stroke their collective egos in front of entrepreneurs craving an escape from the 9 to 5.  But with the possible exception of Entrepreneur magazine, most would do well to ignore these publications completely and do their own research.]]></description>
		<wfw:commentRss>http://www.buzzmaven.com/2007/06/franchise-ranking-magazines-are-flawed.html/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>12 Things to Remember When Building A Franchise Portal</title>
		<link>http://www.buzzmaven.com/2007/02/12-things-to-remember-when-building-a-franchise-portal.html</link>
		<comments>http://www.buzzmaven.com/2007/02/12-things-to-remember-when-building-a-franchise-portal.html#comments</comments>
		<pubDate>Mon, 05 Feb 2007 05:33:15 +0000</pubDate>
		<dc:creator>Scott Clark</dc:creator>
				<category><![CDATA[Franchises]]></category>
		<category><![CDATA[Web Site Advice]]></category>
		<category><![CDATA[advice]]></category>

		<guid isPermaLink="false">http://sitecreations.com/blog/2007/02/12-things-to-remember-when-building-a-franchise-portal.html</guid>
		<description><![CDATA[If you&#8217;re tasked with building a portal for a franchise, where franchisees will share ideas and information through online collaboration tools, here are five tips to make your deployment smooth and effective. It doesn&#8217;t matter which platform you&#8217;re using, or if you&#8217;re building it from scratch, a franchise portal can be one of the most [...]]]></description>
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		<slash:comments>0</slash:comments>
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