Comments on: 15 Actionable Thoughts About Content Marketing, Social Media Distribution and SEO

By: Phillip

Phillip — Sat, 03 Nov 2012 19:13:18 +0000

Scott , It is true Great Content is the winner , because search engines like Google keep on changing with a great aim of providing relevant content to their users, so if a publisher has great content they will have a bullet proofed their sites from all these endless Search Engine updates. It’s cool to invest in SEO, but content has got to be number one priority.

By: Scott Clark

Scott Clark — Tue, 30 Oct 2012 19:27:30 +0000

Excellent perspective. I think that many of us in the search industry knew this, but finally the decision makers are giving the practice a name and getting behind it. Perhaps off-page factors and social signals have reached a mass among the non-search community where their intuition has aligned with the concept.

By: 15 Actionable Thoughts About Content Marketing, Social Media Distribution and SEO | Bruce McDonald, Consultant

Tue, 30 Oct 2012 18:40:20 +0000

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By: Stuart Wooster

Stuart Wooster — Tue, 30 Oct 2012 17:09:52 +0000

“Content marketing is the new SEO.”

I have to disagree, quality content was always a good indicator for Google long before the recent updates, plus it was a great way of chasing long-tail keywords. I think the perspective is that more people realise that they need to do content marketing methods because rubbish link building no longer work.

So in fact it is not so much it is new, in my opinion, but more relevant than ever.