Danny Sullivan while on with Alex Bennert on the Daily Searchast Podcast recently wondered… “what is the equivalent to the cross or garlic ’round the neck to a vampire for SEO?” Well, Danny, here’s my list.
- The Sandbox, or lack thereof, or derivative thereof.
- Paid Search Editorial Reviews by clueless editors.
- Presenting kickass SEO results for an hour, and then realizing you left personalized search on.
- Sudden GOV or EDU links to client’s competitors before you’ve been paid.
- Algorithm Updates while you’re on vacation.
- Clients who muck with their domain name during SEO work.
- Realizing you put the wrong title tag on a corporate website site, and they now rank #1 for “FREE Carrie Underwood Ringtones”
- Clueless journalists’ soundbytes about SEO in mainstream media that your clients read/watch.
- Click Fraud, Invalid Clicks, or whatever you want to call it.
- Blog related health hazards, such as chair-shaped-butt, bug-eyes, or Digg-rage.
- Presenting great SEO results, and realizing you analyzed another client’s logfiles.
- Forgetting your MCC password, and your password clue.
- Getting a hard-won link from a PR9 site, and having some dork nofollow it.
- SEO case studies from irrelevant businesses- on a client’s desk.
- Needing a nugget of information from the day you skipped Rocket Science 101.
- Clueless hosts who kill DNS right before you present results
- Getting on Shoemoney’s shit list.
- Social search tagging.
- Getting caught up in a Class-C blacklisting.
- Typos in robots.txt on your top client site
{ 1 trackback }
{ 0 comments… add one now }